Yappy is a deal influence service + platform for increasing win rate on enterprise or procurement deals and RFPs. Our white-glove solution includes consultation, content creation, and a customer success team.

Map the roles most likely to influence the deal decision. Determine what really sets you apart in your deals and anywhere there are perception challenges that we can improve using education campaigns.

Reach your decision chain with content that they actually pay attention to, wherever they consume content, online and offline (2,000+ channels).

Our platform provides data-backed insights into buyer and stakeholder signals and engagement before, during, and after deals are won. Your Business Intelligence rep continuously monitors campaign performance and makes adjustments as needed.
B2B DEAL INFLUENCE SIGNALS
Drive complex deals with visibility, even when you aren't hearing back or during procurement. Our platform provides full insight into every role involved in your deal and their level of intent.

Actionable insights and signals on deals, even when the deal is in a silent phase or dark funnel.
Find which roles are influencing the deal beyond your champion to strengthen buy-in.
Drive the narrative beyond the champion and influence in-group preference and consensus.
Influence the stakeholders in long, multi-layered deals – even the ones you never meet.
Stand out in procurement-driven bids by making sure your value is understood beyond price.
Move from one project or location to many by aligning decision-makers acorss the organization.
Contiune to share why your solution should win, even during the dark or silent phase.
Overcome perception barriers and break in to new regions or industries with credibility and trust.
Educate and align stakeholders, even if perception misalignment is a key issue
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See how Yappy helps you win procurement-driven deals, shift perceptions, and gain a competitive edge.